← Back to Tools

SaaS Dashboard

Input your key metrics. See your SaaS health at a glance with traffic light indicators.

$
%
$
$
%
%
Current ARR
$540.0K
Projected ARR (12mo)
$1.7M
ARR Growth Rate
+211%
Total Customers
506

LTV:CAC Ratio

5.1x
LTV: $1.8K | CAC: $350
Healthy: 3x+. Below 1x means you are losing money per customer.

CAC Payback

5 mo
Monthly gross profit: $69/customer
Healthy: <12 months. Over 18 months is a red flag.

Net Revenue Retention

142.6%
Monthly NRR: 103% | Expansion: 8%
Healthy: >110%. Below 100% means you are shrinking without new sales.

Monthly Churn

5%
Avg lifespan: 20 months | $2.3K lost/mo
Healthy: <3%/month. Over 7%/month is critical.

SaaS Quick Ratio

4x
New+Expansion: $8.9K | Churn: $2.3K
Healthy: >4x. Below 2x indicates unsustainable growth.

Gross Margin

78%
Revenue kept after COGS per $1 earned
Healthy: >70%. SaaS benchmark is 75-85%.

MRR Projection (12 Months)

M1
$51.7K
M2
$58.6K
M3
$65.7K
M4
$73.0K
M5
$80.5K
M6
$88.3K
M7
$96.3K
M8
$104.5K
M9
$113.0K
M10
$121.7K
M11
$130.7K
M12
$139.9K
Start: $45.0K MRREnd: $139.9K MRR

Monthly MRR Waterfall

$45.0K
Starting MRR
+$5.3K
New MRR
+$3.6K
Expansion MRR
-$2.3K
Churned MRR
$51.7K
Next Month MRR

Build Better SaaS Products with ZBuild

Reduce churn by shipping features faster. ZBuild AI helps you build and iterate at 10x speed, keeping your metrics in the green zone.

Try ZBuild Free →

Frequently Asked Questions

What is a good LTV:CAC ratio for SaaS?

The gold standard is 3:1 or higher, meaning each customer generates 3x the cost to acquire them. Below 1:1 means you lose money on every customer. Between 1-3x, you are likely not investing enough in growth or your unit economics need work.

How do I calculate Net Revenue Retention (NRR)?

NRR measures revenue from existing customers over time, accounting for churn, downgrades, and expansion. NRR = (Starting MRR - Churn - Contraction + Expansion) / Starting MRR. Top SaaS companies achieve 120-140% NRR, meaning they grow even without new customers.

What is the SaaS Quick Ratio?

Quick Ratio = (New MRR + Expansion MRR) / (Churned MRR + Contraction MRR). It measures growth efficiency. A ratio of 4x or higher indicates healthy, sustainable growth. Below 2x suggests the company has a leaky bucket problem.

What CAC payback period should I target?

For SaaS in 2026, aim for under 12 months CAC payback. This means you recover the cost of acquiring a customer within one year. Payback periods over 18 months put significant strain on cash flow and require more capital to grow.